Our online webinars are your chance to engage with social media by learning, first. We've always believed that we should answer the question "why" before we answer the question "what" when it comes to social media. The eight webinars in this series will start with the basics of social media tools and strategy and grow from there.
Sorry, there are no future online webinars at this time.
Past Webinars:
Meet Social Media - July 27, 11:00am
Designed as an all around introduction to social media, this foundational webinar will lay the groundwork for what social media is and why it's an important strategy for your nonprofit to consider. Strongly encouraged for all nonprofit groups, from who are already using social media to those who are considering it for the first time
What Is a Brand, Anyway? - August 17, 11:00am
Presented by Bobbi Gaukel
Branding expert Bobbi Gaukel of One8y Creative will introduce branding as it relates to nonprofit organizations. You'll learn how to set your brand apart from the crowd, integrate your message and measure success in this webinar.
Brand New World:
Using Social Media to Develop Your Brand - September 7, 11:00am
Presented by Bobbi Gaukel
After you've mastered the basics of branding, we'll walk you through five steps of brand development; they include Discovery, Strategy, Articulation, Activation, and Maintenance. After all, what good is a brand if you don't know how to use it!
Learning to Listen Online - September 28, 11:00am
People are talking about your brand - are you listening? In this webinar, we'll cover the principles and tools you need to listen to and learn from your customers online.
Conversations that Connect - October 19, 11:00am
Social media is just that, social. In order to build the most effective strategy for your nonprofit, you'll need to start talking with the people who care about what you do. There is a smattering of ways to do this - in this webinar, we'll suggest a few principles and tools you can use to build effective conversations.
Stories that Build Movements - November 9, 11:00am
Building a movement around your nonprofit mission and brand is a great goal, but how do you get there? What are the stories, facts, and details of your nonprofit that will build a sense of community and action? We'll answer those questions and share what tools can get you there during this important webinar.
Get Social with Community Events - November 30, 11:00am
If your nonprofit sponsors events in your community, this webinar is for you! Learn how you can use social content to get the most out of your community's events: including generating buzz about the event and how to leverage offline events online.
Getting Things Done:
How Social Media Can Help - December 21, 11:00am
Volunteers have less and less time for meetings, but we all need to get things done. This webinar will share great tools your nonprofit can use to organize volunteers, board members, and community members without always resorting to another meeting.